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Marketing Plan - Intel Corporation Following is a marketing plan for Intel Corporation’s Centrino chipset. Intel Corporation is the world’s leader in microprocessor technology. Gordon Moore and Robert Noyce founded them, in 1968, and during the thirty-five years they’ve been in business, they have set the standards for many new technologies. With the development of their first microprocessor, the 4-bit 4004, Intel issued in the Information Revolution that has changed the way society does business and lives. This plan discusses the internal and external environment, Intel’s customers, their objectives, and their financials.
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