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15104 Marketing Management This paper selects a quality product and writes about it. Tide is a product that has been here in the early 1900's.
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15147 Marketing Mix This essay discusses the domestic marketing strategy of Rocky Mountain Log Homes, an American log home company and provides a detailed analysis of how this company could modify its marketing strategy in order to successfully enter China's housing market, with emphasis placed on the product element of the marketing mix.
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15201 Philip Morris USA Analysis Analytical paper describilng PMUSA's external environment, SWOT analysis, and marketing strategies for the future.
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15233 Marketing Management Paper This paper examines the marketing of the 2003 BMX Z4 Roadster, the 'Landshark'. It examines the marketing strategy, the marketing mix and presents a case study of one print advertisement.
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15349 IMC Intergrated Marketing Communications This paper examines the branding and marketing of Nike shoes.
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15399 An Analysis of the Principles of Marketing. This paper will reveal four basic marketing principles. By showing how product, location, value, and promotion realte to succesful marketing, we can see how they collectively formulate good marketing practices.
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15443 Fundementals Of Advertising. Pepsi uses integrative brand promoting in its advertisements and marketing. Pepsi has used Yahoo! to make the difference in reaching the younger generation.
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